Dubai Production City (formerly International Media Production Zone - IMPZ) is a 43-million-sq-ft free zone and freehold district along Sheikh Mohammed Bin Zayed Road near Sports City and Jumeirah Golf Estates. Established in 2003 by TECOM Group, the mixed-use community hosts printing, packaging and publishing studios alongside mid-rise residences, offices and retail, creating an integrated media ecosystem.
Dubai Production City, formerly known as the International Media Production Zone (IMPZ), is a thriving free zone dedicated to the media, production, and creative industries. Located along Sheikh Mohammed Bin Zayed Road, this strategic district offers a unique mix of residential, commercial, and industrial spaces, making it an attractive option for professionals, businesses, and investors.
With a focus on fostering the publishing, printing, and media production sectors, IMPZ provides a business-friendly environment supported by world-class infrastructure, competitive licensing benefits, and an ever-growing residential population.
• Scope & Origins — A 43-million-sq-ft free-zone / freehold district launched in 2003 by TECOM Group (Dubai Holding) to anchor Dubai’s printing, packaging and publishing supply chain.
• Strategic Address — Straddles Sheikh Mohammed Bin Zayed Rd (E311) at the junction with Al Khail Rd (E44), bordered by Jumeirah Golf Estates, Dubai Sports City and JVC, 25 minutes from DXB.
• Free-Zone Advantages — 100 % foreign ownership, zero corporate and personal tax inside the TECOM framework, plus full repatriation of capital and profits.
• Core Industry Cluster — Hosts print presses, packaging plants and media-tech studios, positioning itself as the production back-office to Dubai Media City.
• Residential Value Play — Mid-rise apartments trade from the low- to mid-AED 400 Ks, offering one of Dubai’s most affordable freehold entry points.
• Robust Rental Yields — Market studies list average gross returns of 8 – 9 % (8.29 % in 2024), ranking the community among the city’s top three yield hotspots.
• Lifestyle & Retail Anchors — City Centre Me’aisem community mall (325 k sq ft), lakeside promenades and quick access to Dubai Sports City venues and JGE golf courses lift resident appeal.
• Connectivity Momentum — Planned Dubai Metro Blue Line along E311 is expected to add a nearby station by 2029, enhancing mobility and future capital appreciation.
• City Centre Me’aisem (onsite) – 325 k sq ft community mall with 50 + stores, Magic Planet and 750-space parking anchors daily retail and leisure inside the district.
• Global Village (≈ 15 min drive) – Dubai’s seasonal mega-fair of 90 + country pavilions, concerts and carnival rides pulls millions of visitors each winter, keeping short-stay demand buoyant.
• IMG Worlds of Adventure (≈ 10 min) – The world’s largest indoor theme park (1.5 m sq ft) on E311 features Marvel, Cartoon Network and Lost Valley zones—an all-weather tourist magnet.
• Cityland Mall & Central Park (≈ 12 min) – Nature-inspired, 1.2 m sq ft retail destination beside Global Village, with a 200 k sq ft botanical garden at its heart.
• Jumeirah Golf Estates (≈ 8 min) – Championship Earth & Fire courses host the DP World Tour finale, attracting affluent golf travellers and executive tenants.
• Dubai Autodrome & Kartdrome (≈ 10 min) – FIA-sanctioned 5.39 km circuit and family karting centre in Motor City draw motorsport fans year-round.
• Dubai Miracle & Butterfly Gardens (≈ 15 km) – Record-holding floral park and indoor butterfly sanctuary add family weekend appeal within a short drive.
• Dubai International Cricket Stadium (≈ 10 min) – 25,000-seat arena in Sports City hosts international fixtures and large concerts, boosting visitor traffic and rental demand.
• 100 % Foreign Ownership & Zero Tax – As a TECOM free zone, the district offers full foreign control, profit repatriation and multi-decade corporate- and personal-tax exemptions.
• Purpose-Built Media Backbone – 43 million sq ft of high-spec presses, packaging plants, warehouses and plug-and-play digital studios anchor Dubai’s print-to-screen supply chain.
• Licensing Made Easy – TECOM’s one-stop portal compresses company setup to days and provides on-site visa, customs and regulatory desks—slashing red tape for start-ups and multinationals alike.
• Logistics Advantage – Fronting E 311, the zone sits roughly 25 minutes from DXB and 15 minutes from Jebel Ali Port and DWC cargo hub, cutting distribution lead-times for print and packaged goods.
• Growing Content Demand – Dubai’s expanding publishing, e-commerce packaging and streaming sectors ensure a rising client base for resident production companies.
• Top-Tier Rental Yields – Independent 2024 reports place gross returns at 8 – 9 % (8.89 % average), ranking the community among Dubai’s three highest-yielding apartment markets.
• Low Entry Price, High Spread – Average sales sit around AED 950–1,020 / sq ft (≈ AED 740 k per unit)—about 40 % below the city-wide average of AED 1,560 / sq ft in prime areas such as Dubai Marina.
• Steady Tenant Pipeline – Media professionals and staff from nearby JLT, Jumeirah Golf Estates and Sports City favour the area’s affordability and 10-minute commute, sustaining occupancy.
• Future Metro Upside – The approved Dubai Metro Blue Line will run along E 311 by September 2029, with a planned station near the community—historically a catalyst for 15-25 % capital uplift.
• Investor-Friendly Framework – Zero property tax, low transaction fees and 10-year Golden-Visa eligibility on qualifying purchases amplify net yields.
• Value-Driven Living – Studios from the low AED 400 k bracket and one-beds in the mid-600 k range make ownership attainable without compromising build quality.
• Retail & Everyday Convenience – The 325,000 sq ft City Centre Me’aisem community mall delivers 50 + stores, Magic Planet entertainment and 750-space parking right on residents’ doorsteps.
• Recreation on the Doorstep – Lakeside promenades, tennis courts, swimming pools and quick access to JGE’s golf courses foster an active lifestyle.
• Family-Friendly Amenities – Nurseries, clinics and schools such as Victory Heights and Sunmarke sit within a 10-minute drive, while landscaped parks thread through the neighbourhood.
• Connectivity & Future Growth – Dual highway frontage already means 20-25 minutes to Downtown; the upcoming metro stop will push commute times even lower and support long-term capital appreciation.
• Market-Leading Rental Returns — Dubai Production City averaged ≈ 8.29 % gross yields in 2024, ranking among the emirate’s three highest-yield districts.
• Low-Cost Freehold Entry — One-bed apartments list between AED 500 K – 850 K, while studios trade even lower, giving buyers a wide cash-flow spread versus pricier prime zones.
• Built-In Tenant Pipeline — More than 300 printing, packaging and new-media companies operate in the free zone, keeping demand strong from creative and technical professionals year-round.
• Tax-Free, 100 % Foreign Ownership — TECOM free-zone status secures zero corporate and personal tax, full profit repatriation and streamlined licensing—advantages that boost net returns and exit liquidity.
• Future Capital Catalyst — The AED 18 bn Dubai Metro Blue Line, approved for a September 2029 launch along the E311 corridor, is expected to lift values 15-25 % as rail connectivity reaches the community.
Dubai Production City offers a unique blend of business, lifestyle, and investment potential. Whether you're an entrepreneur looking to set up in a thriving free zone or a real estate investor seeking high ROI, IMPZ is an opportunity not to be missed.
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